A baker’s dozen tips for Twitter
Love it or hate it, Social Media is an integral part of life. Used well it will form a great social conversation that can reap dividends. There is a myriad of Social Media [...]
Marketing
Marketing tips for local businesses as featured in Muswell Flyer – Crouch End Connection – Highgate Handbook
Back to school – the 4 R’s
Here’s something I hear regularly: “I just want to place an advert for one month to see how it goes”. I have one of two responses: “It might not ‘go’ at all.” [...]
Making a big impact on a budget
Growing companies trying to figure out how to make a splash in the marketplace sometimes pay consultants thousands of pounds for advice on the subject. And they get [...]
The Ikea Approach To Marketing
If you have ever shopped at IKEA you may have noticed that despite your most determined efforts to not buy anything other than what’s on your list you quietly exit with [...]
12 Top Print Advertising Tips
1. Use a simple layout Don’t overcomplicate the advert – if it looks cluttered people won’t even attempt to understand what it’s about, they’ll simply turn over the [...]
Is your business going on vacation?
I believe it’s something of a misnomer that you should stop your advertising during the summer months. The world really doesn’t beat a hasty retreat to the [...]