Why Slow Business Growth Is Still Success

Why Slow Business Growth Is Still Success

It’s not always easy to judge whether you are doing things right when there are so many people (“consultants”) hovering in the wings to tell that the steady ker-ching! of money arriving is sure sign of success. Ergo, if the sales aren’t coming...
Simple Mindset Shifts for Small Business Owners

Simple Mindset Shifts for Small Business Owners

Running an independent business isn’t just about what you do day to day — it’s about how you think. Your mindset has a huge impact on the decisions you make, the risks you take, and ultimately the success you achieve. The good news? A few small shifts in perspective...
How to Maximise Your Advertising Strategy

How to Maximise Your Advertising Strategy

Running a business is a bit like surfing — you need to ride the waves, not fight them. Every business has its peaks and troughs, but success comes from adjusting your advertising, not abandoning it. By planning ahead, tweaking advert sizes, and using smart offers to...
When Social Media Vanishes… What’s Left?

When Social Media Vanishes… What’s Left?

We all know social media can be a great tool for business—when it works. But what happens when it doesn’t?  Let me tell you a little story about how I discovered that relying on social media alone for business exposure can be risky… A little while ago, my Instagram...